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June 18, 2025
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Fragrance and personal care

Guerlain promotes flagship philanthropic initiative ahead of World Bee Day

May 15, 2025

Trainees in the Women for Bees program learn sustainable beekeeping practices in the biodiverse region of Yunnan. Image courtesy of Guerlain Trainees in the Women for Bees program learn sustainable beekeeping practices in the biodiverse region of Yunnan. Image courtesy of Guerlain

 

By Kiran Gill

French beauty brand Guerlain is deepening its commitment to female entrepreneurship and biodiversity with the expansion of its Women for Bees program to China, marking the initiative’s fifth anniversary.

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  1. Luxury Unfiltered: Intimate storytelling is the new status symbol in luxury
  2. Luxury purchase intent declining: Saks Global
  3. Luxury is about to have its McDonald’s moment
  4. Limited-edition necklace featured in new Tiffany & Co., Daniel Arsham drop
  5. Kering hands CEO title to former Renault head Luca de Meo
  6. Comme des Garçons sets up shop in Sao Paulo
  7. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  8. Introducing ‘Heirloomcore’
  9. Genesis to enter new markets in Europe
  10. Belmond unveils refurbished Splendido property
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